brittanie jones

197. Overcoming Challenges in Health & Business with Brittanie Jones of Fineapple Vegan

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Y’all know that sometimes we like to get vulnerable around here, whether that’s talking about some of the struggles of going vegan, lessons learned in business, or learning to be honest with ourselves about finances. If you’re here for the vulnerable content, you’ll definitely want to tune into this podcast episode with Brittanie of Fineapple Vegan. 

Brittanie Jones, is the owner and founder of Fineapple Vegan, LLC. She is a vegan/plant based YouTuber and teaches people how to make vegan versions of their most favorite meals, snacks and desserts! Brittanie also created a vegan cheese sauce, formerly known as both "Liquid Gold" and "Liquid Dior,'' and previously ran a ghost kitchen through the pandemic. She is a self taught gardener and is currently creating ways to help others not only cook plant based meals, but grow their own food! Self sufficiency is the goal! Last but not least, one of her most important titles...wife and Momma! 

Brittanie is no stranger to overcoming obstacles–a theme that runs through our entire conversation. She doesn’t shy away from transparency from the start, when we discuss our health, catch up on how we are doing since we last spoke, and get into some traumatic but life changing experiences that have shaped how Brittanie lives her life. She shares the lessons learned from a near death experience in the hospital and how those hard times made her more grateful for her own life. 

We also talk about how Brittanie started selling her coconut-based vegan cheese, formerly called Liquid Gold and her experience of taking her products to the local community through farmers markets. After a successful start and after seeing tons of growth, Liquid Gold’s progress was stopped suddenly after dealing with two legal threats from large corporations over the name of her product. Brittanie shares how feeling threatened by big business as a small business owner changed the course of her product, and talks vulnerably with me about how after all the challenges, she had to rethink her own vision and go through a period of feeling uninspired and low. 

Brittanie also shares some of her dreams for the future, and how during a time when everyone had digital products, creating a real physical cookbook for her community was a special goal she achieved. We talk about her work, her cooking, where she learned to get comfortable in the kitchen, and some of her favorite meals from her cookbook.

Tune into this conversation where we chat about:

  • How Brittanie created a coconut-based vegan cheese that doesn’t taste like coconut

  • The process of creating a vegan product business and selling at farmers markets

  • How big corporations threaten small business with lawsuits as a strategic tactic

  • The emotional side of facing huge setbacks in business

  • Why it’s easier to show up for others than show up for ourselves

  • How gardening was a healing tool after so much loss + lessons we can learn from gardening

  • Brittanie’s future plans to build a community homestead and offer families fresh produce

Connect with Fineapple Vegan:

Website

Cookbook (use code ‘brownvegan’ to get 10% off)

Instagram