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My 30-Day Plan to Get Back On YouTube Consistently


I started my main YouTube channel at the end of 2011 (watch my first embarrassing video here) because I wanted to show people how simple & delicious vegan life can be. My channel has led to many incredible opportunities including, brand sponsorships (even one with Whole Foods), connections with people from all over the world, speaking & cooking demos, coaching clients, and product sales.

Even though I believe video is the most effective way to build a brand & business these days, I haven't always been the most consistent with my YouTube channel in years.

I really miss producing videos, so I’m working on finally coming back to YouTube!

Why I’ve been gone so long…

I took a “little break” back in 2016 and struggled to get back on track ever since.

I tried to come back on and off for at least a year, but self-sabotaging thoughts got in the way…

  • “No one cares enough to watch you on YouTube anymore."

  • “You’ve struggled with your own vegan journey, so how can you help anyone else?”

  • “You’ve been around forever and you’re still not ‘good’ at this.”

  • “You’ve gained too much weight to be on camera.”

  • “You’re not health-conscious enough for the YouTube community.”

It has taken me a while to push those thoughts aside, but I’m ready to make it happen!

The Plan to Produce A Weekly Video

One of the major reasons I couldn't stay on track? I didn't have a plan to produce video content consistently.

Here are some of the steps I plan to take to make that happen:

  • Brainstorm video ideas using questions from my social media and ideas I have floating around in my head. Record all ideas in Evernote & Trello.

  • Plan, experiment in the kitchen, and always film (even when I don’t plan to release the video) to practice my craft.

  • Batch record and edit to avoid burnout, so I can focus on other projects.

  • Figure out which parts of video creation can be outsourced (filming, editing, grocery shopping, etc.) and budget to delegate these tasks ASAP.

  • Finally, be gentle with myself! Perfection is overrated!

    My goal is to be on a consistent YouTube schedule by November 26, 2019.

Wish me luck!

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    When I started my YouTube channel back in Oct 2011, I was obsessed with knowing what equipment other YouTubers were using to make their videos.

    I would watch a video, fall in love with the production quality, then head over to the description box hoping to find out what camera, lighting and backdrop the person was using.

    Most of the time, the awesome camera equipment and lighting were out of my budget, but I thought I needed all of that to build a successful channel.

    These days, I know being yourself and sharing valuable content is much more important than all the other things we care about in the beginning.

    The good news is, you don't need to spend thousands of dollars to get started! Don't let equipment hold you back from starting your channel today.



    Camera I started off with a $100 camera that I already owned to record my videos. If you don't have a camera, you can actually use the one right on your smartphone! Camera phone quality is getting better and better, so there's no reason to not use it.

    • Record video on your phone

    • Edit the footage using the iMovie app on your phone or transfer the file to your computer to edit and upload the video!


    Tripod - Wanna hear some funny? When I started my channel I didn't even have a tripod. I recruited Eric and the kids to hold the camera while I directed them where to move to get the shots. It was a mess! I just didn't know any better and assumed this is what everyone else did.

    • You can get a simple tripod for $20 (tiny one like this or full-sized similar to this one) and a tripod mount (for the full-sized tripod) to hold your phone in place (I have this one).

    • If a tripod isn't in the budget right now, you can also lean your phone against a stack of books.

    Natural Light - You don't need fancy light to get stated - Natural light is actually best!


    Film your videos in front of a window

    • The quality of your lighting is more important than a fancy camera

    • Face the light (don’t have your back to it) like the picture on the right

    • Cloudy days are usually better than sunny days because of shadows 

    Those are the basics to get started! Get out there and start sharing your passion with the world.

    Never let equipment hold you back!  We all have to start from somewhere. :-)

    You can also schedule a biz consult with me here 

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